StreamAMG's Media Platform helps the GAA reach Gaelic games fans in over 150 countries

In 2014, we partnered with the GAA to deliver GAAGO – a revolutionary way to watch Gaelic games across the globe. This paid subscription service offers fans access to 49 matches, including studio presentation and analysis.

This service contained revolutionary enhancements implemented by StreamAMG, including HDS delivery, DVR functionality and the application of Adobe Access DRM.

GAAGO production and delivery was serviced from StreamAMG’s brand new MediaCityUK “Production Hub”. This was inclusive of N+2 redundant video encoding, redundant feed ingestion, live match production and post-production services.

Return on investment

We have helped GAAGO grow to an audience of 150 countries. We have delivered 7,000 days and 163,000 hours of premium content.
We have achieved 100 per cent uptime and delivery of match content. The service has been so popular that they’re now using our platform to stream games from the North American Gaelic Games, held in Boston.

GAAGo summary

  • Delivered 49 games, inclusive of All Ireland Championships, Regional Qualifiers and Minor GAA finals
  • Global audience of over 150 countries, with viewers spanning from Sydney to San Francisco
  • 7,000 days/163,000 hours of premium content delivered
  • 100% uptime and delivery of match content
  • One purpose built production hub in MediaCityUK


“When you go overseas, for a year or a lifetime, you cling to what it is that is central to your identity. The GAA is an incredibly powerful element of that. Those overseas from Kerry or Donegal this week will feel their absence from home more now than at any other time.”

Noel Quinn
GAA Media Rights Manager
Media Platform

Media Platform

You’ve got video content and an audience you want to reach. But you need ways to manage that content, publish it to a demanding audience and allow your team to work in synchronisation.

Media Platform gives you total control over your online video. It’s scalable and has the flexibility that you need. Built on the Kaltura CE framework, it offers numerous tools for the content owner to make the most out video and audio assets through SEO optimisation via tagging and metadata, customisable players and thorough statistics for performance analysis.

Find out more

Related Case Studies